Web Design & Marketing · Case study · Completed May 2025

Lead Intuition

Norwich-based consultancy providing CRM, marketing and sales automation, and AI agent services to agencies, SMEs and retirement-living operators.

Lead Intuition — Web Design & Marketing project by Xpose
SectorBusiness & Professional
ServicesWeb Design · Marketing
CompletedMay 2025
The brief

What they needed.

Lead Intuition is a Norwich (Norfolk, UK) automation and AI consultancy. As the UK reseller of the ActiveDEMAND marketing-automation platform and FunnelFLARE sales engagement tool, they help marketing agencies, SMEs, professional services firms and retirement-living operators streamline sales, marketing and customer-success functions. Services span automation consultancy, platform migration, training, custom CRM (LivingMetrics) and AI agent development. The site needed to communicate a multi-vertical service offering clearly, segment audiences (agencies, SMEs, later-living), and support lead capture and appointment booking.

What we did

Our approach.

A content-rich, conversion-focused website built around distinct audience landing pages (marketing agencies, SMEs/professional services, retirement living) feeding a central enquiry and appointment-booking flow. The design presents the automation/AI value proposition prominently and supports an ongoing blog for sales and marketing automation content marketing.

What we delivered

The work, piece by piece.

Web Design

Bespoke, mobile-first page design — layout, type and imagery built around the brand and the actions that matter, not squeezed into a template.

Marketing

Conversion-focused copy and calls-to-action mapped to the customer journey, from first visit to enquiry.

More work

Other projects.

A few more we are proud of.

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