Haus of Fifty Two
Haus of Fifty Two offers six individually styled luxury serviced apartments in Norwich city centre for short stays and business trips.
What they needed.
Haus of Fifty Two is a Norwich-based luxury short-stay accommodation provider operating a collection of individually styled serviced apartments on Prince of Wales Road in the city centre (registered at 52 Prince of Wales Road, NR1 1LL; Company No. 16090471, est. 2025). The brand targets leisure city-breakers, business travellers and extended-stay guests, with personally managed properties, 24/7 guest support and booking integration alongside platforms such as Booking.com. The website needed to convey a premium, boutique-hospitality feel while clearly presenting each apartment and offering a direct path to book.
Our approach.
A booking-focused site for a Norwich luxury short-stay accommodation provider operating a collection of individually styled serviced apartments, built to sell the individual character of each property — the opposite problem to a generic hotel booking engine, where the properties want to look interchangeable. Direct booking routes sit alongside the usual channels, since every direct booking a serviced-apartment operator wins is one that does not pay a platform commission.
The work, piece by piece.
Web Design
Bespoke, mobile-first page design — layout, type and imagery built around the brand and the actions that matter, not squeezed into a template.
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